Company Overview
Envato (a Shutterstock Company) is a leading global creative ecosystem offering high-quality digital assets including website templates, video, audio, graphics, and plugins to designers, developers, marketers, and content creators. It's a subsidury of Shutterstock, serving approximately 30% of all Shutterstock users. With a library of over 10 million assets and a worldwide community of contributors and customers, Envato powers creative projects in over 200 countries through its marketplaces, API integrations, and subscription services.
The company’s search experience is mission-critical, acting as the first and most frequent touchpoint for customers as they source creative content for websites, videos, branding, and other digital productions.
Challenges
With an ever-expanding content library and a highly diverse global customer base, Shutterstock’s legacy keyword-based search system faced several limitations:
Envato needed a more intelligent, intuitive search solution that could better interpret user intent, recommend relevant alternatives, and increase overall marketplace engagement and conversion.