A suite of AI capabilities built for commerce discovery
Personalized Search Results
Marqo dynamically reorders search results using shopper behavior, preferences, and real-time context. As shoppers click, refine, add to cart, and purchase, Marqo adapts to surface products they are more likely to engage with and buy.
What this delivers
Results tailored to each shopper’s behavior
Faster paths to the right products and smoother discovery
Higher conversion without manual rules

Tolerance & Synonym Handling
Marqo accounts for typos and language variations, helping shoppers find the right products and preventing lost conversions from imperfect searches.
What this delivers
Fewer missed searches due to typos or wording differences
Stronger coverage across long-tail and regional queries
Higher conversion from high-intent searches

Smart Filtering
AI-powered filters adapt to real-time signals like stock availability, demand, and pricing, helping shoppers refine results without hitting dead ends.
What this delivers
Easier refinement across large catalogs
Fewer dead ends while filtering
Faster paths from browse to purchase

Self-Optimizing Search
Marqo continuously improves search and discovery using clickstream data from real shopper interactions, including clicks, refinements, add to cart actions, and purchases. As shopper behavior changes, results automatically adapt without constant manual tuning.
What this delivers
Results that improve over time based on real shopper behavior
Less manual configuration and ongoing maintenance
Consistent performance across seasons, trends, and assortments

Why LLM Based Search Beats Legacy Platforms
Unlike traditional keyword-based search engines that rely on exact matches, Marqo's AI-driven approach ensures that customers find what they need faster and with higher intent accuracy—drastically improving conversion rates.
Understands intent, not just keywords
Marqo uses an LLM trained on your catalog. It interprets context and synonyms, maps queries to product attributes, and surfaces results that match what shoppers are trying to buy.


Handles Complex & Conversational Queries
Supports long-tail, voice, and natural language queries
Image + Text Search
Enables visual search with text refinements, helping shoppers find similar products faster and narrow results with intent.
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No Dead Ends
Unlike rigid keyword searches that return “no results,” Marqo automatically suggests the most relevant products based on user behavior and catalog analysis.
Performance & Security
Ultra-Fast Response Times
Search results appear in milliseconds, optimized for both mobile and desktop.
Fully Managed & Automated
No complex tuning required; Marqo continuously self-optimizes search results without manual intervention.
Enterprise-Grade Security & Compliance
Fully GDPR, CCPA, and SOC 2 compliant, with end-to-end data encryption and privacy controls.
Seamless Integration
Compatible with major eCommerce platforms, custom headless architectures, and API-driven storefronts.












